A redesign should improve how people understand and use your website without discarding useful content, working URLs, or measurement history. Global MCS reviews the current site, agrees on what should change, and plans the move before rebuilding the experience.
We review the current pages, navigation, forms, content ownership, integrations, analytics, and search visibility before recommending a new structure. The assessment separates presentation problems from content, platform, or operational problems.
You receive an agreed project scope covering the pages to retain, revise, combine, or retire. New features and content work are identified separately instead of being assumed.
Existing URLs may be linked from search results, advertisements, customer messages, and other websites. When a URL must change, we map it directly to the closest replacement and avoid redirect chains.
The launch plan also reviews titles, descriptions, canonical URLs, structured data, analytics, and Search Console. A redesign can improve the foundation, but it does not guarantee higher rankings.
The new information architecture should help visitors find the right service, understand the evidence, and take a clear next step. Responsive layouts are reviewed on phones, tablets, and desktops before launch.
Content migration uses approved source material. Outdated claims, duplicate pages, and missing information are flagged for the business to confirm.
These published case studies describe the work Global MCS performed. They are project evidence, not promises of identical results.
Fishing charters & boat tours
A new identity and redesigned website for an Alaska charter business, with FareHarbor booking, service-specific SEO, structured data, and Google Search Console and Analytics integration.
Boat charters & travel
From a WordPress theme redesign in 2018 to refactoring the client’s AI-generated replacement into production-ready PHP, with attention to SEO continuity, headless WordPress publishing, and Shopify products integrated into the website.
Marina & accommodation
After the client acquired the business without access to its original website, Global MCS recreated the Oasis Cove Marina site in WordPress and improved its SEO during the rebuild.
Planning a website redesign starts with deciding what to improve and what to keep. These answers explain how existing content, search visibility, platform choices, and launch requirements affect your project scope, cost, and timeline.
The replacement can be built in a separate staging environment while the current site remains available. We agree on a launch window and any content freeze after reviewing hosting, forms, and integrations. Some migrations may require a short interruption.
Page count, content preparation, platform changes, integrations, and URL migration affect the scope. Share the current website, priorities, and target date so we can identify dependencies and provide an itemized proposal before confirming a schedule.
No redesign can guarantee rankings. We review useful content, URLs, redirects, metadata, internal links, analytics, and Search Console so avoidable losses are less likely and changes can be monitored.
Yes. We can redesign WordPress websites and also assess whether WordPress remains the right platform for the approved content, editing, integration, and hosting requirements.
No. Pages should be retained, combined, rewritten, redirected, or removed according to their accuracy, usefulness, links, traffic, and role in the new site.